Why you should choose a REALTOR
to sell your property. . .
* You have but one property
to show; today, homes are bought by comparison.
* You do no know the tastes
and requirements of the buyer, nor do you have first-hand knowledge of
competitive values.
* You do not know how to
write a contract that is certain to valid.
* The buyer is timid about
discussing his financial status with you and you are similarly reluctant.
* You do not have time to
leave your job to help the buyer arrange his financing, nor do you have expert
knowledge of the current home loan market.
* You cannot readily
negotiate price with a buyer. But,
the third party, your REALTOR, can work out the negotiations.
* The average visitor will
not admit freely to you his likes or dislikes, yet these must be brought into
the open.
* You cannot
"follow-up", since this at once will be interpreted as your anxiety
to sell in a hurry.
* You may make needless
outlays to improve your property for selling; the REALTOR'S experience can
save you needless expense.
* You hear conflicting
suggestions from well-meaning friends; REALTOR has
answers from experience.
* You may show your property to 100 would-be buyers, sped your time, money and effort - and eventually pay a commission to a broker who properly screens prospective purchasers.
* You may accept an insincere offer and then spend months, perhaps in litigation, to free your property in order to put it on the market once more.
* You may find buyer's and
seller's personalities conflict, thereby losing a good sale.
The REALTOR, as a third party, can diplomatically consummate the
sale.
* Most buyers seek the
services of reputable brokers because they realize the pitfalls of direct
negotiation.
* The REALTOR will enlist the services of fellow real estate people, giving the owner the advantage of his entire local sales market.
* The REALTOR will price the
property to sell at a fair market figure.
The average owner overprices but eventually accepts a price below the
market value.
Why have Wilson
Realty of Tallahassee, Inc. sell your home?

* Wilson
Realty represents
the Seller as a single agent unless the listing
is sold within the company, then the buyer has a choice of Buyer
Representation or for neither party to be represented, by use
of a transaction brokerage agreement
The
goal is to obtain the highest price and best terms for the Seller
Wilson
Realty sells 95% of their own listings
All the calls are answered by the
listing agent
* Wilson
Realty actively markets your property
By advertising in:
Tallahassee Democrat
Homes and Land
Flyer/brochures
| Wilson Realty advertises ALL listings on the Internet | |
| Nationally | REALTOR.com |
| State | fl.living.net |
| Homes and Land | homes.com |
* Wilson Realty
wants your business!! Particularly your repeat business
Repeat
customers have special listing commissions!
What
is your property worth?
The value of your home
is determined by what a buyer is willing to pay in today's market based on comparing your home to others currently
on the market for sale
What is your motivation to sell?
Timing-
If you are working with a time frame to move, then it is Critical
to
price your home aggressively in today's market.
Money-
If you are selling as an investor, and are not bound by a time frame,
then it probably take longer to find the buyer who is willing to pay your
price.
If
you want BOTH you must be flexible in setting your
price
within the time frame you must move.
Our Pledge to Sellers. . .
To give you the individual attention of a licensed, trained real estate broker
To work on the sellers behalf in presenting and negotiating offers
Experience in pre-qualifying, facilitating negotiations, and showing properties to buyers
Local advertising
Exclusive marketing tools
Assistance with financing alternatives
Cooperation with other real estate organizations (Multiple Listing Service)
Responsiveness in keeping you informed and attending to details
A dedication to customer service that is guaranteed in writing!